Not Cool, Man, Not Cool

Running a trading email newsletter, you never know what’s going to come back.

Most of the time, the responses are great - people sharing their stories, their breakthroughs, their gratitude, and sometimes even a corny dad joke or two.

Occasionally, it’s even heartwarming, like the guy who wrote to tell me that after reading my emails, he finally mustered up the courage to make his first options trade - and that the whole thing went off without a hitch.

And then there are the other emails.

The ones that arrive foaming at the mouth, dripping with a kind of seething, unprompted contempt.

The digital equivalent of someone marching into a bakery just to yell about how much they hate cake.

These come from people who are genuinely furious that I’m out here sharing something I love - talking about trading, trying new things, continually testing, working to create and develop new strategies with the goal of beating the market, and encouraging others to do the same.

Take, for example, the email I recently got from a guy I’ll call "Bob."

(I’d use his real name - Biff - but I want to keep him anonymous. So instead of "Biff," let’s go with Bob.)

Anyway, recently Biff - I mean 'Bob', sent me an unsolicited email that began with:

“Not cool, man. Not cool.”

In all honesty, I thought it was sort of funny, as if someone had officially appointed him the final authority on what IS cool and what IS NOT cool.

Ah yes, the appointed arbiter of coolness has spoken.

Somewhere, the Fonz weeps.

And the thing that set him off?

Not a scam.

Not a ripoff.

Not a tasteless joke about his mother.

The thing that set him off was me talking about a new way of trading that I’ve been working on and developing that actually works (lol).

And not only does it work - it works absurdly well.

TOO WELL (according to Biff anyway - I mean Bob)

It's a super simple options strategy that not only BEATS the market - but CRUSHES it.

(email with the words "I'm not Bob!" and I'll show it to you)

Listen, I get it.

Some people are allergic to good things and positive results.

Some people break out in hives at the mere suggestion of potential and possibility.

But at what point did working hard for years to develop and discover a new and better way to trade the market - then offering to share it with others and encouraging everyone I meet to keep pursuing their financial goals - become an offense worthy of a late-night, all-caps takedown?

Apparently, I had crossed some invisible line.

Why?

I guess because I dared to suggest that I might have found a simpler, better, safer, and more profitable way to trade the market than what most people out there are rehashing on youtube.

He reacted as though I was suggesting the people should invest in magic beans or open a unicorn farm.

His cries of “SCAM!” and “FRAUD!” erupted before he even knew what he was looking at.

These types of emails occasionally come crawling into my inbox from 'other Bob's' out there drenched in similar righteous indignation.

“I tried trading once. It didn’t work. Therefore, trading is a scam, you are a fraud, and anyone who disagrees is a liar and a fool.”

Which brings me back to Bob.

I imagine Bob once had dreams of taming the stock market.

Maybe he bought a trading course that promised untold riches.

Maybe the instructor turned out to be a bad teacher.

Maybe the teacher turned out to be a fraud.

Or maybe Bob mistook “due diligence” for scratching off a lottery ticket and hoping for the best.

Either way, it didn’t work out.

And now?

Now Bob sits atop Mount Cynicism, throwing rocks at anyone who dares to try.

It's reminiscent of a toddler learning to walk.

The child stands, wobbles, and tumbles, only to rise and try again, undeterred by failure.

Imagine if, after the first fall, the child declared, "Walking is a scam!" and resigned themselves to a life of crawling.

Absurd, right?

Yet, here we have grown men, having stumbled once, now content to crawl through life, warning others of the perils of upright mobility.

That’s what the Bobs of the world have done.

They had one or two stumbles, and instead of learning, adjusting, or getting back up, they quit.

Worse, they dedicate themselves to convincing everyone else to quit and give up, too.

And here’s the funny thing: the Bobs of the world truly believe they’re the rational ones.

The wise sages who have “seen things,” been burned, and now roam the earth as financial ghosts, rattling their chains and warning others.

But the truth?

They’re just people who fell once and never stood up again.

Now, don’t get me wrong.

I don’t fault anyone for being cautious.

Cautious is smart.

I encourage it.

Due diligence is essential - it's doing your homework.

There’s nothing wrong with questioning things - that’s how you avoid really getting burned.

But questioning isn’t the same as cynicism.

Cynicism is just dismissing something without knowing a thing about it.

Cynicism is being lazy.

Cautious asks questions.

Cynicism decides the answer before even looking or taking the time to learn anything about the thing they are condemning.

Cynics cling to the adage, "If it sounds too good to be true, it probably is."

While caution is advisable, this mindset can be a self-fulfilling prophecy.

Imagine if the Wright brothers had had been convinced by the Bob's of their time, "Human flight is impossible. Man wasn't meant to fly," or if Edison had believed, "We have enough light; who needs bulbs?"

We'd still be traveling by horse and reading by candlelight.

It's fascinating, really, this transformation from dreamer to cynic.

They gather in their echo chambers, reinforcing each other's skepticism, like a support group for those allergic to optimism.

They remind me of Statler and Waldorf, the Muppet critics, heckling from the balcony, contributing nothing but negativity.

Yet, unlike the Muppets, their cynicism isn't entertaining; it's just pathetic - and, well, sad.

Anyway, in the end, this email really isn’t about Bob.

It’s about YOU.

Think of it as a trader’s public service announcement -

A warning to stay wary of all the Bobs out there.

Don’t let them squash your ambition.

Don’t let them drown out your hope.

And whatever you do, don’t let them convince you that nothing good is worth reaching for.

Because when they say that all trading strategies are scams, that nothing can consistently beat the market, that it’s all rigged—that regular people can’t possibly trade for themselves and generate real income -

That’s not wisdom.

That’s just a bitter fox telling you the grapes were probably sour anyway.

The truth?

I know what’s possible.

I’ve seen it.

I’ve done it.

I'm doing it.

And I want to share it with you.

Email me and let's talk.

I promise you won't regret it.

I have a whole lot of goodness I want to share with you.

Dan (Boomer Dan, that is)
661-202-0979

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